Here are the backgrounds of the writers of our company blog.

Peter Bordes

Founder CEO and Chairman of the Board of MediaTrust. MediaTrust is an ecosystem of performance driven digital media, marketing, and publishing solutions. MediaTrust combines innovative online media and performance advertising technology with human service and expertise. MediaTrust is comprised of Advaliant an award winning performance-based affiliate marketing network, data management & email marketing

Prior to MediaTrust, Mr. Bordes spent much of his career in banking and venture capital and was a founder of Mason Cabot investment bank, which specialized in early stage media and technology financing. Mr. Bordes was also a founder and chairman of the board of Empire Media, Inc., a publishing, marketing, and technology enterprise based in New York. Empire Media incubated and founded Find.com – the first “True Business Search” engine, and Advaliant, an online performance marketing advertising network.

Currently Mr. Bordes is an investor and serves on the boards of or is an advisor to a number of traditional, new media, and technology companies, such as Movi, a next generation interactive media technology company; Northstar Software , an enterprise asset management software solution; and jiwire , an online hotspot directory & wifi ad network. Mr. Bordes is also an owner and chairman of the board of Roomlinx Inc. (RMLX: OTCBB) A Wi-Fi high-speed wireless, broadband, VOIP and IP based systems provider for the hospitality industry. He is also on the board of Greater Media Inc. a privately owned radio & newspaper company.

Media, advertising, technology and social media addict. Always looking for adventure and innovation.

Trip Foster

A veteran marketer of software and technology, Mr. Foster joins MediaTrust with more than a decade of experience in both media and technology. Most recently, Mr. Foster served as vice president, marketing and client services at Intellibank, an online customer relationship management software provider. Mr. Foster has also served as vice president of marketing at Net Exchange, a pioneer of marketplace optimization software used by Schneider Logistics, Sears Logistics, State Street Bank, and the Department of Defense. Additionally, Mr. Foster was one of the original entrepreneurs at CheMatch, an online chemicals marketplace. Mr. Foster has also previously worked for agencies such as McCann-Erickson and The Ad Store, serving clients including Sony, Visa, Coca-Cola, Salomon North America, and Vail Resorts.

Scott Parent

Scott Parent is the Vice President of Emerging Media & Strategy at MediaTrust. He has been involved in the online media space for the last ten years with expertise in content creation, production and social community building. In addition to his weekly writing for numerous blogs, he has been a contributor to Adotas Magazine, a member of the IAB UGC & Social Media Committee, and the host of the popular web programs Relevantly Speaking and American Cliche. Scott also served as the Executive Producer of the Santa Barbara International Film Festival’s online video series.

Scott holds a bachelor’s degree in broadcast production from Franklin Pierce College and a master’s degree in corporate policy studies from Boston University.

Christopher Smith

Christopher Smith is the VP of Consumer Products and the Creative Director at MediaTrust. Christopher has held a variety of key positions at design agencies before coming to MediaTrust, including frog design, Web Associates and HP. His clients have included some of the most innovative companies in the world, such as Apple, Philips, Cadence, Rambus, Beam Wine Estates and Intel.

With a broad range of interests and expertise, Christopher’s influence as a thought leader continues to find an audience though the use of social media. He has written for numerous blogs, magazines and other online and offline channels. He can be followed on Twitter.

Christopher holds a degree in Environmental Design from University of California at Davis.