In the spirit of innovation here at MediaTrust, we’re announcing some cool new features around landing page stats and optimization.

First, we’ve developed a new landing page report which allows users to view statistics for each landing page on a given campaign. After sending traffic to multiple landing pages, users can view and compare conversion rates on each and determine which one is performing the best. Using the highest performing landing page will increase commission without the need for any new distribution.

Second, for those users that segment their traffic source with a sub ID, a landing page filter has also been added to the Sub ID Report. As conversion rates can vary for each segment, this feature allows even more in-depth and accurate reporting to help increase commission.

In addition, lead adjustments are now displayed in a new summary at the top of the Sub ID Report. This allows publishers to see things like bonuses, as well as items like chargebacks or items scrubbed for fraud. This is in alignment with our goal of increased transparency.

Finally, all of our reports are now running off a brand new data warehouse, so they should all load statistics noticeably faster.

Hopefully these improvements continue to make your experience a a MediaTrust Publisher smoother and more profitable. Do not hesitate to contact your publisher manager if you have any questions. Still not a publisher? Sign up now!