This week we sat down with Rebecca Madigan, Executive Director of the Performance Marketing Alliance, to talk about their recent filing in New York in regards to the Amazon and Overstock appeal. This interview is longer than anything we’ve ever done and clocks in at almost 11 minutes. Hang in there with it because there is some really useful information that can help us better deal with the “Amazon Tax” as an industry.

Special thanks to Rebecca for making the trip to our Santa Barbara office to shoot this piece.

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